Startup
Your startup is more than just an idea — it's a force for innovation, shaping industries and driving connection. We're here to fuel your momentum and provide the support you need to thrive.
Technology, media, and telecommunications startups occupy a unique position, driving forward progress and shaping the trajectory of industries. Your journey is not just about introducing new products or services; it's about navigating complexities, seizing opportunities, and establishing your presence amidst fierce competition.
At MNP, we recognize the pivotal role startups like yours play in fostering innovation and driving industry change. As a dedicated mid-market firm, we focus on providing the support, insights, and resources you need to thrive. Through our sponsorship of incubators across Canada, we actively contribute to the tech ecosystem, collaborating with lawyers, financiers, and incubators to help you build a strong foundation for success.
What's your challenge?
Building a business strategy
Finding a network of professionals
In an industry driven by collaboration and innovation, establishing a network of like-minded professionals is essential. From mentors who provide guidance to potential partners who amplify your reach, building meaningful connections accelerates your journey toward success.
Establishing your leadership team
At the heart of your startup, a diverse and dynamic leadership team is crucial. From visionary founders to experienced executives, each member brings a unique set of skills and perspectives that are essential for navigating the challenges of the digital landscape and unlocking your full potential.
How we help
Strategy and business planning consulting
Crafting a roadmap for success demands a deep understanding of market dynamics and industry trends. Our consulting team works seamlessly with you to develop tailored plans based on market insights and customer needs to drive sustainable growth and maintain relevance in a rapidly evolving landscape.
Cloud accounting, tax strategy, and compliance
With our cloud-based accounting solution, ease, we streamline processes and provide real-time visibility into your financial performance. From managing cash flow to optimizing tax strategies and maintaining compliance, we equip you with the tools and insights to make informed decisions.
Board of directors support
Navigating the complexities of governance and strategic decision-making requires seasoned guidance. Our advisory services help TMT startups establish effective board structures, foster transparency, and leverage diverse perspectives for informed decision-making and sustainable growth.
Scientific research and experimental development
Maximize your research and development potential with guidance on tax credits. We help identify eligible projects, file accurate claims, and navigate CRA reviews, ensuring your innovation efforts are rewarded while optimizing your tax strategy for long-term business growth.
Frequently asked questions
Tax credits and incentives vary by industry and by location. Federal and provincial governments offer a range of supports for businesses looking to take off. The Scientific Research & Experimental Development (SR&ED) Investment Tax Credit Program from the Federal government is one of the most popular credits in the country. Learn more about SR&ED here.
The best structure for your startup depends on factors such as your business goals, liability considerations, and tax implications. It's important to consult with advisors to determine the most suitable structure.
To create a strong value proposition, focus on understanding your target customers' needs and pain points. Then, highlight how your product or service uniquely solves their problems or offers benefits that competitors don't.
Conduct market research, gather customer feedback, and continuously iterate on your value proposition based on market trends and competition.
To attract and retain top talent, you can offer competitive compensation packages, provide professional growth and development opportunities, create a positive company culture, and foster a supportive work environment. Additionally, showcasing your startup's mission, vision, and impact can attract employees who align with your values.
Key metrics to track vary depending on your startup's industry and goals but may include customer acquisition cost (CAC), lifetime value (LTV) of a customer, churn rate, revenue growth, gross margin, user engagement metrics, and conversion rates. Regularly analyzing these metrics can provide insights into your startup's performance and areas for improvement.
Building a sustainable business model involves identifying revenue streams, understanding cost structures, validating pricing strategies, and creating scalable processes. Focus on delivering value to customers, optimizing operational efficiency, and continuously adapting your business model based on market feedback and evolving trends.
Contact our technology, media, telecommunications team
Saad Shaikh , CPA, CA
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